What Is a Customer?

Lisa Rice wrote this.

While waiting to be seated at a local restaurant, I noticed a plaque posted at the entrance with some excellent business advice:

What Is a Customer?

~ A customer is the most important person in our business.

~ A customer isn’t dependent on us. We’re dependent on them.

~ A customer isn’t an interruption to our work. They are the purpose of it.

~ A customer does us a favor when they come to us. We aren’t doing a favor by providing service to them.

~ A customer is part of our business—-not an outsider. They aren’t just money in the cash register. They’re a human being with feelings who deserve respect.

~ A customer is worthy of the most courteous attention we can give. They’re the lifeblood of our business. Without them, our doors would be closed.
Don’t forget!

Not surprisingly, my meal at this restaurant was served with a smile exactly as ordered and tasty. In fact, I can’t wait to go back again!

As a freelance voiceover service provider, I was reminded once again that good service can’t be beat! I’ve decided to tweak the motto and post it in my studio.

Download your own pdf version below.

What Is a Customer?

What Is a Customer? Freelance Version

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